Moms for Liberty is Supporting Candidates Differently This Election Cycle

As Election Day 2024 approaches, controversial “parental rights” group Moms for Liberty seems to be taking a different approach than it did in previous cycles. The group has been more subtle in its endorsement and support of candidates— particularly school board candidates— this time around.

A member of the Moms for Liberty— Pickens chapter shares a message featuring Mel Gibson as William Wallace in the movie Braveheart, with the words “See you at the cafe at 8AM tomorrow so we can prepare for war, er, I mean the election on Tuesday”.

On its official national website, the group has shared a short list of candidates for various offices who have signed its “Moms for Liberty Pledge,” as well as another relatively short list of eighty-four state candidates it has endorsed across twelve states (Arizona, California, Florida, Georgia, Indiana, Maryland, New Jersey, North Carolina, Rhode Island, South Carolina, Texas, and Wyoming).

For comparison, according to Brookings, in 2023 the organiza…